GA4 - Google Analytics 4 for Booking/Reservation websites
Booking/Reservation websites needs a different tracking setup,
still 90% end up implementing eCommerce tracking (which is not correct)
Get correct GA4 implementation done for your booking/reservation website by GA4 Experts
Is your current GA4 setup answering these four questions
correctly?
Cost of using no or inaccurate data
What We Do
Booking Tracking
Better understanding of the touch-points in your customer journey and issues with your booking process.
Cross-domain Tracking
Get a single view of a session navigations through your main domain and associated sub-domains.
Comprehensive Form Tracking
Optimize form fields, make them a breeze to fill out, and increase conversions.
Cross-device Tracking
Reach your website users everywhere they are by tracking their interactions on any device.
User Navigation Tracking
Analyze website user interaction and touchpoints throughout the journey to find out which links lead to key website results.
Outbound Link Tracking
Find out what is driving people away from your website.
Site Search and Filters
Track what your visitors are searching on your website and how they are using side filters.
Scroll Depth Analysis
Create better content by analyzing how content is consumed on each webpage.
Video Tracking
Is your video a hit or a miss? Use these insights from a successful implementation to create more engaging videos.
GA4 Booking Website Case Study
Devonshire Hotels and Restaurants needed a proper implementation of Google Analytics 4. Their website had a bunch of problems, which we corrected using Javascript, HTML DOM manipulation, and Google Tag Manager.
A lot of minor and major improvements were seen, with all the bookings being correctly attributed to their source, medium, and campaign, with not more than a 2-3% discrepancy. The project was deemed a success for both parties.