GA4 Limits

Tables in the databases that hold the reports that Google Analytics generates are subject to row restrictions. The maximum number of rows that can be included in a report is determined by these constraints.

A typical report employs a specific database table with just the information required for the report. For most common reports, a table can have a maximum of 50,000 rows.

The possibility of data aggregation in a “(other)” row increases when you add a supplementary dimension or comparison to a report.

All standard reports that have a secondary dimension or comparison applied and all custom reports for standard properties use a database table that contains all the dimensions in your property for the given date range. This table can have a maximum of 2 million rows.

Every report has the potential to automatically increase datasets for Analytics 360 characteristics. The row limit for automatically expanded datasets is similarly 2 million rows, but the dataset will only include the dimensions required for the report and not all of the property’s dimensions.

When a report’s underlying table surpasses its row limit, Analytics groups any additional rows under a “(other)” row. Because some dimension values are combined under the “(other)” row in this situation, Analytics displays approximations of the findings in the dimension breakdowns. However, all of the data’s metric totals are accurate.